Privacy Policy

Privacy Policy

Effective Date: January 14, 2026
Brand/Company: supmatchy (“supmatchy,” “we,” “us,” “our”)
Website: https://www.supmatchy.com/
Store Platform: Our online store is powered by Shoplaza.
Address: Room 908, 9th Floor, Zhenhua Times Plaza, 21 Heping Rd, Shenzhen, Guangdong 518109, China
Contact Email: support@supmatchy.com

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit, interact with, or make a purchase from our Website. It also explains your choices regarding cookies, analytics, and advertising technologies, including Google Analytics 4 (GA4), Google Ads remarketing, and the Meta Pixel.

1) Scope

This Privacy Policy applies to personal information we process in connection with:

  • Visits to https://www.supmatchy.com/
  • Orders and customer service communications
  • Marketing, analytics, and advertising activities conducted through our Website

“Personal information” means information that identifies, relates to, describes, or could reasonably be linked with an identified or identifiable individual.

2) Information We Collect

A. Information you provide to us

  • Contact details: name, email address, phone number
  • Order and account details: billing/shipping address, order history, login information (if you create an account)
  • Customer support: messages, inquiries, and any information you choose to provide

B. Information collected automatically

When you use the Website, we may automatically collect:

  • Device and network data: IP address, device identifiers, browser type, operating system, language, time zone
  • Usage data: pages viewed, clicks, scrolls, referring/exit pages, session duration, approximate location (based on IP)
  • Cookie/pixel data: cookie identifiers and similar online identifiers

C. Information from third parties

We may receive information from:

  • Shoplaza (store infrastructure and checkout functions)
  • Payment processors (payment status and limited transaction details)
  • Shipping/logistics providers (delivery and tracking updates)
  • Advertising and analytics partners (e.g., Google and Meta) in connection with ad measurement and attribution

3) How We Use Your Information

We use personal information to:

  • Provide and operate the Website and services (including checkout, order processing, shipping, and returns)
  • Communicate with you about orders, account, and support requests
  • Improve our products, Website functionality, and customer experience
  • Detect and prevent fraud, abuse, and security incidents
  • Comply with legal obligations and enforce our terms
  • Marketing and advertising, including measuring conversions and showing relevant ads through GA4, Google Ads remarketing, and Meta Pixel (see Section 7)

4) Legal Bases (Where Required)

Where applicable law requires a legal basis, we process personal information based on one or more of the following:

  • Contract necessity (to fulfill your order or provide requested services)
  • Legitimate interests (e.g., improving our Website, preventing fraud, measuring marketing performance)
  • Consent (e.g., certain cookies/remarketing where required; marketing subscriptions)
  • Legal obligation (e.g., tax, accounting, compliance requests)

5) How We Share Your Information

We may share personal information with:

  • Shoplaza, to provide ecommerce functions and store operations
  • Payment processors, to complete payments
  • Shipping and logistics providers, to deliver your orders
  • Analytics and advertising partners, including Google and Meta, for analytics, remarketing, and conversion measurement
  • Service providers assisting with hosting, IT, customer support, email delivery, and security
  • Authorities or other parties when required by law, or to protect our rights, users, and services
  • Business transferees in the event of a merger, acquisition, restructuring, or sale of assets

We do not sell personal information for money. However, the use of cookies/pixels for targeted advertising may be considered “sharing” or “selling” under some privacy laws. You can control these technologies as described in Section 8.

6) International Data Transfers

We are based in China. Your information may be processed in China and other countries/regions where our service providers operate (which may include locations where Google and Meta process data). We take reasonable steps designed to protect your information consistent with this Privacy Policy and applicable law.

7) Cookies, GA4, Google Ads Remarketing, and Meta Pixel

We use cookies and similar technologies (including pixels and tags) for essential functions, analytics, and advertising.

A. Google Analytics 4 (GA4)

GA4 helps us understand how users interact with the Website (e.g., traffic sources, page views, events such as add-to-cart or purchase). This information is used to improve performance and user experience.

B. Google Ads remarketing & conversion tracking

We use Google Ads technologies to:

  • Measure the effectiveness of our advertising (conversion tracking), and
  • Show ads to users who have visited our Website (remarketing), depending on your settings and applicable law.

C. Meta Pixel

We use Meta Pixel to:

  • Measure ad performance and conversions, and
  • Deliver more relevant ads on Meta platforms (e.g., Facebook/Instagram).

These partners may collect or receive information from our Website, including:

  • Cookie identifiers and online identifiers
  • IP address and device/browser information
  • Event data (e.g., view content, add to cart, initiate checkout, purchase)

They may use this data according to their own privacy policies.

8) Your Choices (Cookies & Ads)

You can control cookies and interest-based advertising in several ways:

If you disable cookies, some Website features may not function properly.

9) Data Retention

We retain personal information only as long as necessary for the purposes described in this Privacy Policy, including:

  • Processing orders and providing customer support
  • Maintaining business and transaction records
  • Meeting legal, tax, and accounting requirements
  • Preventing fraud and enforcing our agreements

Retention periods vary depending on the type of data and legal requirements.

10) Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

11) Children’s Privacy

Our Website is not intended for children under 13 (or under the minimum age required by applicable law). We do not knowingly collect personal information from children.

12) Your Rights

Depending on your location, you may have rights to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your information
  • Object to or restrict certain processing
  • Withdraw consent where processing is based on consent
  • Request a copy of your information (data portability)

To exercise your rights, contact us at support@supmatchy.com. We may need to verify your identity before responding.

13) Third-Party Links

The Website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties.

14) Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and update the Effective Date above. Continued use of the Website after an update means you accept the revised policy.

15) Contact Us

supmatchy
Room 908, 9th Floor, Zhenhua Times Plaza, 21 Heping Rd, Shenzhen, Guangdong 518109, China
Email: support@supmatchy.com
Website: https://www.supmatchy.com/